Accelerated Innovation

According to McKinsey, 84% of executives have stated that innovation is pivotal to their growth strategy. Despite this, an astounding 80% of new products and services fail meet expectation in the marketplace. It’s time organisations get serious about innovation efforts that actually offer a quantifiable and sustainable return on investment. Poor leadership, fear of failure and choice bias are three of the reason’s companies limit their own success. Corporate inability to judge objectively… and trust in the face of big decisions… is a catalyst for this downfall. The Only Trend Moving Faster Than Technology… is Consumer Expectation. Accelerated Innovation puts forward a methodology proven to mitigate many of the risks associated with innovation. It also offers an outcome orientated approach that can create competitive advantage for any organisation. By applying Accelerated Innovation methods, your company will see an increase in the probability of success, reduced time to value and capture meaningful stakeholder insight.

size: a5(14.5*20cm)

printing: black and white

format: paperback