Business Model Generation: A Handbook for Visionaries, Game Changers, and Challengers

Disruptive new business models are emblematic of our generation. Yet they remain poorly understood, even as the transform competitive landscapes across industries. Business Model Generation offers you powerful, simple, tested tools for understanding, designing, reworking and implementing business models.

Business Model Generation is a practical, inspiring handbook for everyone striving to improve a business model – or craft a new one.

Change the way you think about Business Models

Business Model Generation will teach you powerful and practical innovation techniques used today by leading companies worldwide. You will learn how to systematically understand, design, and implement a new business model – or analyze and renovate an old one.

Co-Created by 470 strategy practitioners

Business Model Generation practices what it preaches. Co-authored by 470 Business model Canvas practitioners from 45 countries, the book was financed and produced independently of the traditional publishing industry. It features a tightly-integrated, visual, lie-flat design that enables immediate hands-on use.

Designed for Doers

Business Model Generation is for those ready to abandon outmoded thinking and embrace new, innovative models of value creation: executives, consultants, entrepreneurs – and leaders of all organizations.

size: a5(14.5*20)cm

printing: black and white

format: paper back