E-Commerce Business Models

How Your Products Reach Amazon Prime Customers

The number one component to consider when selling with Fulfillment By Amazon is how your products will reach Amazon Prime customers. When you use Amazon FBA, all of your customers that have an Amazon Prime account will be provided with the opportunity to select two-day shipping for free. Alongside Prime customers, regular Amazon customers will be able to take advantage of the free shipping with orders of $35.00 or more. One of the largest benefits associated with listing with FBA is that your products will be listed without a shipping cost for Amazon Prime customers, allowing you to increase your sales.

What is Amazon FBA Seller Central?

Amazon FBA Seller Central is the aspect of the Amazon website that you will be able to use to have full control over what warehouse your items will be stocked in, how you want to list your items, and how you will display the selling features of your products. It is essentially an entire dashboard dedicated to your products and how they will be seen by the public. You will be able to search for your products once they have been added, look at the other prices of competing FBA sellers, and determine what steps you want Amazon to take during the sale such as shipping the products. Seller Central is imperative to the selling process as it will provide the “first impression” that your customers receive when they find your products.

What is the Scalability of Amazon FBA?

Amazon FBA scalability is another important factor to consider when working with Amazon. As your business grows, you will want to ensure that Amazon will grow with you to make sure that each order is fulfilled efficiently. With scalability offered by the program, you can rest assured that Amazon will be able to assist you during peak seasons and offer more resources when you are selling more products. With the ability to pack and ship either a single unit or thousands of different units, the options are endless.

To start out, the Amazon FBA program stands for Fulfillment by Amazon. This is a service Amazon provides to allow online and offline sellers to send their goods to Amazon, and Amazon will pack and dispatch the products to individual customers on your behalf. You may not be aware how big the Amazon marketplace is if you don’t visit there regularly. They have come a long way from just selling books, to now selling just about anything.

You can also sell products on Amazon and not use their FBA service, so you ship your own products, but there are many advantages of using the FBA system, which will free up your time and provide a more automated business solution.

It is really a similar service that other drop shippers provide, but Amazon hold your own goods in one of their fulfillment centres. The service will send your goods anytime and to anywhere on your behalf. This system can be further integrated with your website to create a virtually fully automated system for sending Amazon your goods, and for Amazon shipping them to customers. The costs for the service are very competitive, and you only pay for actual storage and shipments, at discount Amazon rates, they don’t charge a fee to use the system.

So why should you consider using Amazon’s system?

Here are some of the key points to the FBA system:

You can sell almost anything on Amazon, or through your own website and have them pack and send. By automating your website with Amazon it means the business can run on autopilot, and you can take time away if you choose, and your business still functions.

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