The Ultimate Sales Letter: Boost Your Sales With Powerful Sales Letters,..

Write well to sell big!In the age of email and instant communication, great sales copy is indispensable to closing a deal. But too many sales letters end up in the junk file or the wastebasket. In this new edition of his top-selling work, author Dan Kennedy explains why some sales letters work and most don’t. And he shows how to write copy that any business can use.Among other things, he updated text and examplesGreat headline formulasNew exercises to spark creativityThe best way to use graphicsKennedy is the most successful, highly paid direct-response copywriter in the country. In this audiobook, he shares his step-by-step formula so everyone can write letters that will nail the sale.

size: a5(14.5*20)

printing: black and white

format: paper back